US Markets in green on Friday; Dow 30 up over 345 points, Nasdaq Composite, S&P 500 up nearly 1%

US Markets were trading in the green on Friday with Dow 30 trading at 30,678.80, up by 1.14%. While S&P 500 was trading at 3,701.66, up by 0.98% and Nasdaq Composite 10,690.60 was also up by 0.71 per cent

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US Markets in green on Friday; Dow 30 up over 345 points, Nasdaq Composite, S&P 500 up nearly 1%
Earlier today, Indian stock markets ended the week on a winning note. It was the sixth straight gains for equity markets. Source: Reuters
US Markets were trading in the green on Friday with Dow 30 trading at 30,678.80, up by 345.25 points or1.14 per cent. While S&P 500 was trading at 3,701.66, up by 35.88 points or 0.98 per cent and Nasdaq Composite 10,690.60 was also up 75.75 points or 0.71 per cent. A Reuters report said that today’s strength was on the back of a report which said the Federal Reserve will likely debate on signaling plans for a smaller interest rate hike in December, reversing declines set off by social media firms after Snap Inc’s ad warning.

Source: Comex

Nasdaq Top Gainers and Losers

Source: Nasdaq

Earlier today, Indian stock markets ended the week on a winning note. It was the sixth straight gains for equity markets. The BSE Sensex ended at 59,307.15, up by 104.25 points or 0.18 per cent from the Thursday closing level. Meanwhile, the Nifty50 index closed at 17,590.00, higher by 26.05 points or 0.15 per cent. In the 30-share Sensex, 13 stocks gained while the remaining 17 ended on the losing side. In the 50-stock Nifty50, 21 stocks advanced while 29 declined.

How To Tell If Your Personal Finances Are Out Of Control

Struggling under a mountain of debt is no fun, but it is a way of life for many who do not keep their personal finances in balance. Some people ignore warning signs that they really need to regain control of their finances until it is too late. Here are some quick ways to tell if you are in danger of being buried by debt, along with some tips on how to take charge of your money problems.Have you ever taken a cash advance on one credit card in order to make the minimum monthly payment on another card? This means that your debt load is way too high, and you need to find a way to bring it down fast and restore order to your personal finances. Do whatever is required, whether it is taking a part time job or just limiting spending to bare essentials until your financial picture improves. Commit to paying off the cards with the highest interest rates first, if possible, and the ones with the lowest balances if it is not. Set a specific time limit, such as six months, to reach your goal, and follow through on your commitment to control your finances. And do not add any new charges unless it is literally a matter of life and death.Have you ever taken a cash advance on a credit card to make a bank deposit so that a check won’t bounce? This is similar to using one card to pay another, only worse. This means your finances are so out of control that it is critical you find a solution. Perhaps you have not been reconciling your checking account regularly. If not, start immediately. If returned checks are a problem, start using cash to pay for living expenses until you can regain control over your personal finances. Make all of your regular payments, and then take whatever is left in cash. Divide it up according to how long it has to last and place it in envelopes which are labeled with the purpose, such as lunches or groceries. Pay for purchases out of the appropriate envelope. Some people like this method so well that they continue to use it long after they have resolved any issues with their personal finances.Do you have to check the available balance on your credit card before you can go to the grocery store? Using credit cards for living expenses is fine for your personal finances if you want the convenience and can pay off the balance each month. However, many people who are struggling with their personal finances frequently charge things like groceries and gasoline, and then make only the minimum payments. This is one of the worst mistakes you can make when it comes to your personal finances. You are increasing your debt load for items that are long gone before you even receive your statement, much less pay the bill.Is it a struggle to just pay the minimum amounts due on your credit cards each month? This is creating a personal finance scenario where you will probably never be out of debt. Stop using your cards until you have reduced your balances and regained control over your personal finances, or find a way to earn extra income and dedicate those earnings to paying off your debt more quickly.Some of you may have found the personal finance scenarios described humorous. Sadly, these are actually circumstances that happen more often than many want to admit. As a nation, we have never been more deeply in debt nor maintained so little control of our personal finances. But the good news is that you can remedy your situation with your personal finances and debt. It won’t happen overnight, but if you are willing to work at it, you can regain control over your personal finances and eliminate your burden of debt.

Techniques Used By An Advertising Agency In Modern Times

In the modern world, with the rapid growth in technology, brands, lifestyle, etc., it is very important to sell and promote the products and services of your business effectively. The traditional methods of television, radio and newspaper are just not enough, anymore. The creative minds of modern day advertisers have to be quick, smart and efficient. They have created new ways and have gone above and beyond the old traditional ways. These days, any advertising agency provides all the services and uses specialized techniques, to promote your brand adequately.Some of the latest techniques used by these advertisers are as follows:Consumer Advertising – This technique is informative as well as persuasive in nature. It is used by a full service advertising agency, to advertise the FMCG (Fast moving consumer goods). This technique is used in every medium like T.V., radio, newspaper, internet, etc. Consumer ads are done to pull in the customers who buy products like soaps, shampoos, biscuits etc., on a regular basis.Industrial Advertising – The manufactures and distributors of industrial products demand for this technique to target industrial buyers. Products like plant and machinery, fabricated machine parts, raw materials, etc., can be promoted. Industrial advertisements are seen on trade publications, and attracts factory owners and businessmen, on a large scale.Financial Advertising – This technique is used by the financial industry to advertise financial products like bank loans, mutual funds, shares, etc. These type of advertisements are seen in newspapers, magazines, theaters, and now-a-days, outdoor advertising is also used. Financial advertisements are not only issued by the advertisers, but also by the banks. This type of advertising educates the audience on any financial matters.Political Advertising – This technique is used by politicians to gain votes. It is specially done on mass media, and generally targets the common man. It is a new trend of gaining votes by the political parties. The demand for this political advertisements are high, especially around the time of elections. This technique is a challenge to agencies, as they have to think of an ad campaign carefully, keeping in mind the sentiments of the people of that area.These are the various techniques in which the product is advertised by any creative ad agency. There are many other techniques to advertise products, according to the category that they belong to, like lifestyle, B2B, classifieds, retails, etc. These techniques are used in the present competitive markets to target the appropriate audience and increase the sales of products and services for your business.